Companies are frequently painted as social outlaws who need fundamentally to change their ways. Instead of provoking vigorous reaction to what amounts to the moral delegitimation of business, this determined attack has been met for the most part by acquiescence in corporate circles. The conviction driving this book is that instead of appeasing their critics, [...]
Continue reading...Thursday, January 28, 2010
“Ann Bernstein has written the definitive answer to Naomi Klein’s hugely influential and hugely overrated, No Logo. This book not only offers a new agenda for the role of business in development, but is also a call to arms. Business leaders should take from it the intellectual confidence they need to defend the irreplaceable role [...]
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Tuesday, October 26, 2010
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